The new brand identity helps clarify the vision and mission of the business, at the same time builds a solid foundation for its development in the new stage.
The new visual identity system was inspired by the lines on the blueprints - the horizontal and vertical lines that represent the industry with its specification, meticulousness and complexity, but at the same time are pretty flexible in the layout, which makes the brand identity both formal and intriguing.
Creative / Art / Key Design by me. Showcase by Quang Nguyen at REFORMN. Animation by Cuong Tran.
