The new brand identity helps clarify the vision and mission of the business, at the same time builds a solid foundation for its development in the new stage.
The new visual identity system was inspired from the lines on the blueprints - the horizontal and vertical lines that represent the industry with its specification, meticulousness and complexity, but at the same time are very flexible in the layout - which make the brand identity both formal and intriguing.
Creative / Art / Key Design by me. Showcase by Quang Nguyen at REFORMN. Animation by Cuong Tran.