Star lanterns are the symbol of the Mid-Autumn festival in Vietnam, but in reality, the color papers used to make them are still unaffordable in some poor rural areas. In needy circumstances, Vietnamese people, with their flexibility, created the Can Lantern.
We at REFORMN introduced the Can Lantern in the form of creative packages, so everyone, being familiar with this type of lantern or not, can all enjoy them in a surprising and interesting way. The Can Lantern is combined with the moon cake in a whole colorful packaging design with high-end printing and finishing techniques. Consumers, after eating the moon cake in the can, are able to follow the instructions to create the Can Lantern by themselves with the materials provided.
Idea by Phuong Quynh. Concept / Art by me. Design & Showcase by Pad Nguyen, Thien Phuc, Phuong Quynh, Quang Nguyen, Phu Tran at REFORMN. Photography by Thien Phuc.
